Hey Reader,

If imposter syndrome has ever stopped you from putting yourself out there, I have great news…

Everyone and their mother feels like an imposter… do it anyway.

I’ve chatted with several people (who I’d consider experts in their field) that say they still feel like an imposter most the time. It’s a natural byproduct of growth, and the fact that you feel it is a good thing.

But letting it get in your way? That’s where the problem sneaks in.

For years I let imposter syndrome stop me from creating. I used to think I had to “arrive” at some magical destination before I could share what I loved.

Truth is, that mindset keeps most of us invisible.

The best part about the content game? You don’t need to be an expert. You just need to be real.

Authenticity will always win.

Gary V said it best:

Document > create.

It’s relatable to say, “I just started working out and I have no f*cking clue what I’m doing, but I’ll be sharing what I learn along the way.” That’s way more engaging than the bodybuilding expert who feels miles away and claims he knows it all.

So if you’ve been on the fence about creating, this is your sign.

Start before you feel ready. Waiting for “expert status” just delays your growth.

Document the journey. Share what you’re learning, why you’re doing it, and where you want to go. Making this into a content series is always a great idea.

Discomfort = progress. Feeling like an imposter is actually proof you’re stretching into new territory.

Most of all… don’t be afraid of discomfort; lean into it.

On the other side of it lies all the lessons, self-growth, and impact you’ve been looking for.

Cheers,

Ashton

P.S. I’m building an online community called Dreamflow Lounge. It’s free for 3 months + I’ll gift you my $67 Notion system for helping me co-create the space when you join. See you inside?​